Community Built Around Business
Explore how Cadbury grew from a chocolate brand into a business that helped shape a community, and explore the lasting connections between industry, people and place.
- Follow the story of Cadbury's growth from local business to global brand
- Discover how the development of Bournville supported workers and families
- See how a successful business can influence the places around it
- Explore the relationship between products, people and community identity
- Gather real-world examples to support classroom discussions about business and society
Real-world impact = Students gain a tangible example of how organisations can influence communities, helping them evaluate the relationship between business success, employment and social responsibility.
Why choose this as a trip?
- Strong History, Geography, Citizenship and Business curriculum links
- Provides a memorable real-world case study
- Helps students connect abstract concepts such as industry, community and responsibility to a recognisable brand
- Encourages critical thinking about how businesses can influence people's lives and local areas
- Creates a shared experience that can be referenced in future lessons and projects
A "Big Question" Trip Guide
How can a business shape a community?
Use the prompts below to help pupils gather evidence throughout their visit.
| Zone | Look for evidence of... |
| The Cadbury Story | How a business begins and grows |
| Bull Street | What life was like before large businesses had a major impact |
| The Bournville Experience | How Cadbury influenced homes, services and community life |
| Manufacturing | How industry creates jobs and economic activity |
| Advertising Avenue | How businesses influence society and culture |
Categorise evidence into three themes:
| Theme | Questions to Consider |
| Business | How did Cadbury grow from a small business into a major company? |
| People | How did the business affect the lives of workers and families? |
| Place | How did Bournville develop because of the business? |
