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BEYOND THE CLASSROOM

Cadbury World Tempering 3 600X400px

Community Built Around Business

Explore how Cadbury grew into a business that helped shape a community. Discover the lasting connections between industry, people and place.

  • Follow the story of Cadbury's growth from local business to global brand
  • Discover how the development of Bournville supported workers and families
  • See how a successful business can influence the places around it
  • Explore the relationship between products, people and community identity
  • Gather real-world examples to support discussions about business and society

Real-world impact = Students gain a tangible example of how organisations can influence communities, helping them evaluate the relationship between business success, employment and social responsibility.

Why choose this as a trip?

  • Strong History, Geography, Citizenship and Business curriculum links
  • Provides a memorable real-world case study 
  • Helps students connect abstract concepts such as industry, community and responsibility to a recognisable brand
  • Encourages critical thinking about how businesses can influence people's lives and local areas
  • Creates a shared experience that can be referenced in future lessons and projects
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A "Big Question" Trip Guide

How can a business shape a community?

Use the prompts below to help pupils gather evidence throughout their visit.

Zone Look for evidence of...
The Cadbury Story How a business begins and grows
Bull Street What life was like before large businesses had a major impact
The Bournville Experience How a business might influence homes, services and community life
Manufacturing How industry creates jobs and economic activity
Advertising Avenue How businesses influence society and culture

 Categorise evidence into three themes:

Theme Questions to Consider
Business How did Cadbury grow from a small business into a major company?
People How did the business affect the lives of workers and families?
Place How did Bournville develop because of the business?
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